HA3 - Task 4

HA3 Task 4 - Characteristics of Products or Services

Benefits offered

This Products offers vibrant tones and a one of a kind result.

Advantages Over Other Similar Products

This advert shows 2 different fish fingers, but it shows that Aldi fish fingers taste the same but are cheaper.

Unique Selling Proposition (USP)

It tells the viewer that BT Infinity is 8X faster than the UK Average and that its fiber optic. It also shows how quick the internet is by characters surfing it at the same time at a very high speed.

Lifestyle Appeal

They give you a list of things it contains, followed by a small list of things that it doesn't contain. It also states that you will fall in love with your hair.

Brand Identity

The brand identity of this specific advert is highlighted very well. They use the name of the brand a lot and its a song so it gets stuck into your head more.

Sources

https://www.youtube.com/